Mobile | Branding
Spot
Spot is a mobile application that enhances the parking experience in urban areas. Its main focus is to provide an easy and accessible way to pay for parking.
Spot was created as a solution for anxieties and stresses of parking in urban areas. Spot is unique because it works in tangent with preinstalled parking systems. How this is done is through a QR sticker that would be located on all the central parking systems. The QR code is how the users would check in and out of parking. The app corresponds with sticker through a scanning function that is simple and quick. Ultimately Spot allows users the opportunity to use a quick and simple alternative for urban parking that provides a better outlook on the parking experience.
Team
Spot was developed in an interactive design class. Working with my partner Natalie Cushing, we developed Spot from the ground up.
Skills
Research, Ideation, Branding, Prototyping, Mobile Design, and Mock Ups
Process
Spot’s process includes research, an in depth look into the problem and ideation into the solution. After solidifying the solution we evaluated it thoroughly with user testing. The process also involved developing Spot as a brand and creating a consistent style throughout the app. Working as a team we collaborated on all of these processes.
